Top 10 Reasons to Use Virtual Events
6 July 2015
Virtual events are still very much in their infancy, especially in the UK, with many organisations still unsure about the value and benefits that they bring. Here is a top 10 of why you should consider hosting a virtual event:
1: High Impact
The audience is engaged the instant they log in and start viewing from their laptop, tablet or smart phone.
2: Low Cost
Virtual events can be as much as 75% cheaper to execute than a live event. A well-planned, produced and executed event will deliver outstanding feedback.
3: Global Coverage
Virtual events can be viewed by audiences of hundreds or thousands interactively across the globe via the internet.
4: Convenient
One of the major pains for live events is attendees being unable to attend where-as virtual events give them the option to log-in at the start time or stream and view later at a time that is convenient.
5: Audience Engagement
The desktop through which the audience is viewing the virtual event can be optimized to suit individual preferences thereby maximising personal engagement. This leads to interactive Q&A session and discussions over social network sites such as Twitter.
6: Instant Feedback
Instant feedback can be somewhat difficult sitting in the audience of a live event. At virtual events you can chat online with fellow delegates and ask questions in real time.
7: Flexibility
Virtual events offer the opportunity to produce a number of version or variants without any real cost implications. This means different languages, video content, graphics, speakers etc are all possible.
8: Extendibility
You can divide your content into chapter headings and host it on the internet, or simply redistribute it via YouTube, DVD, QuickTime or to smart phones.
9: Measurability
Valuable statistics such as who is logging on and when, audience size, geography, location and conversions are all available in real time.
10: Environment
The cost to the environment is significantly smaller than that of a live event as delegates don’t have to travel from all over the country or globe to attend the event.